Digital marketing for small businesses - The internet has the power to amplify. It can blow up a small ripple into an all-consuming wave. This is no...
Year: Updated on: Nov 17, 2019
What to Keep or Omit from Analytics Dashboard
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Digital Marketing 101
Figuratively speaking, what is a dashboard? It is a priority touchstone. You keep what’s most important to you on the dashboard, something that you...
The Internet of Things: IoT – Bane or Boon, It’s inevitable!
by Debajyoti Banerjee | Updated on: Jun 22, 2022 | Tech Tips & Tech News
Definition of IoT The Internet of Things (IoT) is a network of physical devices, vehicles, home appliances and other items embedded with...
Hashtags: What to Do with Them & How
by Debajyoti Banerjee | Updated on: Jun 15, 2022 | Social Media
Hashtags are marketed and promoted actively across all platforms of media. No matter where you set eyes on, you will find a hashtag being used for...
Earned or Owned Media: Take your Pick
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Digital Marketing 101
As we have mentioned a number of times in this blog, there is far too much of content being published online every single minute. Serious online...
Drawing Effective Pictures with Words
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Digital Marketing 101
How often have you heard it being said, a picture can speak a thousand words! If this adage works for every form of writing that there is, it surely...
The Reign of Sponsored Content
by Debajyoti Banerjee | Updated on: Feb 15, 2021 | Digital Marketing 101
Do you know that around 3 million blog posts are put up online every single day? As an online marketer or content writer, can you calculate the...
Unique Content: Meaning and Criteria
by Debajyoti Banerjee | Updated on: Jan 15, 2023 | Content Writing
How many times have you had it said that internet marketers must provide unique content? You need a massive calculator to hit on the right number!...
Seven Boats in Startup Camp GES 2015 IIT KGP
by Debajyoti Banerjee | Updated on: Mar 23, 2019 | Company news
One does not get the opportunity everyday to take part in an event organized by the IITs – the premier technical institutes in India. The...