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Is Digital Marketing a Good Career Option?

digital marketing

Digital marketing is a dynamic and growing field. If you look at the number of smartphones being bought increasing every year, you will know that these are all potential customers to one brand or the other. To tap into this potential, brands are unleashing digital marketers to grab a larger market share. More companies and brands are joining the digital marketing bandwagon. So the arena is widening as well.

As a digital marketing enthusiast looking for a career in this field, the most obvious reason is that the number and range of jobs is increasing with each day. More companies are either outsourcing their digital marketing work to digital marketing agencies, or they are building up in-house teams to do the job. Either way, it means more jobs in the market. Candidates completing their training in digital marketing don’t wait around for jobs. If they are job-ready, they will quickly find one.

The second reason why digital marketing is an excellent career option is that this field does not have water-tight boundaries. In other words, if you join this arena as a content writer, there is no reason why you cannot train yourself on the job and become a social media expert as well. This flexibility ensures that you can switch careers within the industry if you don’t make the expected headway in your current position. Or it may simply be that you don’t like your profile after a while. Or you may want to expand your profile to include more skills and take on more responsibilities within this department. All of this is possible in digital marketing.

A third reason for you can be the compensation package or salary that you can expect. Because digital marketing is so indispensable for more companies, they are willing to pay a higher pay packet for suitable candidates. Also, if you take on more responsibilities as a digital marketer, your pay package obviously shoots up a little. As this is a highly competitive industry, the salary never goes below a certain level for any position in this field. On the contrary, due to greater demand for professional and trained personnel, the salary stays at a higher level than most other industries.

If job satisfaction is a priority for you in picking a career, you can take heart from digital marketing. This field has enough scope to express your creativity and innovative ideas. Marketing anyway is a field where ideas are always valued. Digital marketing is such a heady mix of advertising, marketing, promotion, and brand building. All of them come together to give you a lot of opportunity to showcase your range as a professional. Even technical professionals have ample scope to be creative and do something new.

These reasons combine to make digital marketing a globally trusted career choice

Read – Why should you learn digital marketing and why is it important?

Related FAQs

  1. Why is Digital Marketing Important?
  2. Will Digital Marketing kill Traditional Marketing?
  3. Can I do Digital Marketing from Home?
  4. Will Digital Marketing be Automated?
  5. How will Digital Marketing Change in Future?
  6. Who is a Digital Marketing Specialist?
  7. How will Digital Marketing add Value to Your Business?
  8. How Digital Marketing helps Small Businesses
  9. What are digital marketing channels?
  10. What are digital marketing strategies? 
  11. What are digital marketing campaigns?
  12. Are Digital Marketing Agencies Profitable?
  13. What are Digital Marketing Jobs?
  14. What are Digital Marketing Skills?

News & Events

Admission open for 2019 all digital marketing courses.
Join us at the Workshop on Digital Marketing & Entrepreneurship by Seven Boats at ICCR, Kolkata at Coca Cola Presents AIESEC Youth Speak Forum 2019 on 30th August, 2019.
Join Debajyoti Banerjee at Entrepreneur’s Business Breakfast at Hotel De Sovrani on 2nd September 8 AM – 10 AM hosted by The Bengal Chamber
Digital Marketing Workshop at The Telegraph PRSI Engage 2019 Digital Summit at ITC Sonar Kolkata on 6th August 2019.
Digital Marketing Workshop at Bengal Institute of Business Studies
Globsyn summer school 2019 at RCC Institute of Information Technology
Felicitated by B P Poddar Institute of Management & Technology
Invited as speaker in eChai Startup Networking.
In news: Bartaman Patrika & The Telegraph
Invited & Felicitated by PRCI – Kolkata Chapter, YCC, Bhavan’s Asutosh College of Communication & Management & Calcutta University
Invited & Felicitated by IIM Shillong
Felicitated by Xavier’s Commerce Society. (St. Xavier’s College)
McGraw Hill Education & IIM-B became our official Digital Marketing Book Partner
Digital Marketing Training partner for Globsyn Finishing School
Digital marketing training partner of Calcutta Business School
Digital Marketing Training partner of UWSB
Conducted workshops for 200+ employees at SZI technologies
Seven Boats is now ISO 9001:2015 certified company
Recognized by Government Of India / Ministry of Commerce and Industry under StartupIndia
Conducted workshops for Primarc, Hope foundation & more
Listed among top 10 digital marketing companies in kolkata by, coursedom, quora, learnpact & more.
Listed among top 50 digital marketing companies by digital monster magazine
Bengal entrepreneurship recognition by Bengal Chamber of Commerce
Featured in Knowledge & News Network – KNN India news portal (a Govt. of India production)
Seven Boats at Startup Camp GES 2015 at IIT KGP
Seven Boats has been featured in Social samosa magazine
Interviewed by & Featured in Wadhani Group’s National Entrepreneurship Network (NEN)
Seven Boats has been felicitated by GMIT, Kolkata in collaboration with Entrepreneurship development Institute (EDI, Gujarat)
Seven Boats has been featured on -India’s biggest platform for startups
Indian Leadership award for Industrial Development by IEDRA & AIAF
Seven Boats has been featured in Yo Success!
Top 50 Training Providers Of The Year 2016 by Silicon India Education Magazine
Featured in Startup Talkies
Featured on talking posts
Recommended by Udemy – The largest online course platform
Featured in Andhra Jyothi, Sakshi Telugu Daily, Namaste Telangana
DM Partner at Ventura ’15 by E-Cell NIT Trichy
Listed among top 3 digital marketing institutes in Kolkata by Team Sorav Jain

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