SEO fundamental, advanced, link building & web master tool
Search Engine Optimization is an integral part of Digital Marketing. So it’s very essential to learn the core concept of Seo with proper detailing. In our complete SEO module, we would start with the definition of SEO. The correct process for keyword research and then competition analysis & research would be explained. The scope of content writing in SEO is also explained in this module with focus on wireframe and SILO structure & landing page.
Student would be able to practice the fundamentals of SEO on WordPress platform by implementing SEO friendly title tag, meta description, meta keyword, breadcrumb & permalink, H1, H2-H6 Tags. Through this module, you would be able to verify the content length & uniqueness of the content & the importance and exact way of using image alt tag.After that, Keyword Proximity, Keyword consistency, Keyword Density, Contextual internal vs External Link, relevant tools for the site audit would be explained. Cornerstone Content, WordPress SEO by yoast plugin would be explained.