Search Engine Optimization is one of the most crucial chapter of Digital Marketing. So we make sure that proper emphasis is given to this aspect of the training. This concept of SEO is vast and so we have tried to segregate the topics. It is done to make the concept easier & simpler for every student develop in depth understanding of the topic
Landing Page Guidelines, Title Tag, Meta Tag, Alt Tag etc.
Importance of Keyword Proximity, Keyword consistency, Keyword Density, internal vs External Link
WP SEO by yoast plugin
So after completing this chapter, you can would be able to:-
Work for SEO operations like, do Keyword research, competition analysis. Ensure that websites and internet properties are technically optimized. Ensure all content is optimized across all platforms in SEO perspective.
