{"id":20396,"date":"2022-03-22T00:49:33","date_gmt":"2022-03-21T19:19:33","guid":{"rendered":"https:\/\/www.7boats.com\/academy\/?p=20396"},"modified":"2022-03-25T16:52:24","modified_gmt":"2022-03-25T11:22:24","slug":"chatbots-to-accelerate-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/","title":{"rendered":"Chatbots to Accelerate Digital Marketing: 3 Key Benefits"},"content":{"rendered":"\n<p>Chatbots are one of the most popular marketing tools in the digital market. They provide a new way to interact with consumers and get their attention. Know the key benefits of chatbots in digital marketing.<\/p>\n\n\n\n<p>Chatbots can be used for <a href=\"https:\/\/www.7boats.com\/how-to-generate-more-leads-from-your-website\/\" target=\"_blank\" rel=\"noreferrer noopener\">lead generation<\/a>, customer service, and more. They are a great tool for marketers that want to create a personalized experience for their customers.<\/p>\n\n\n\n<p>Chatbots can also be used for lead generation by sending targeted messages to the consumer through the chat interface. The chatbot sends messages based on what they\u2019ve previously done on your website such as browsing products or filling out a contact form.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Page Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/#How_Chatbots_Can_Enhance_Your_Marketing_Strategy\" >How Chatbots Can Enhance Your Marketing Strategy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/#What_You_Should_Know_About_Chatbots\" >What You Should Know About Chatbots<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/#A_Comprehensive_Guide_of_Chatbots_That_Will_Help_Your_Business_Grow_Which_One_Is_Right_For_You\" >A Comprehensive Guide of Chatbots That Will Help Your Business Grow. Which One Is Right For You?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/#Some_Tips_on_How_to_Use_Chatbots_in_Your_Business_Marketing_Strategy\" >Some Tips on How to Use Chatbots in Your Business Marketing Strategy.<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/#What_are_chatbots_used_for\" >What are chatbots used for?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/#What_are_the_Best_Chatbots_Tools_in_the_Market_Right_Now\" >What are the Best Chatbots &amp; Tools in the Market Right Now?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.7boats.com\/academy\/chatbots-to-accelerate-digital-marketing\/#Example_of_a_chatbot\" >Example of a chatbot<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Chatbots_Can_Enhance_Your_Marketing_Strategy\"><\/span>How Chatbots Can Enhance Your Marketing Strategy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Chatbots are a great way to engage with your customers. They can answer questions, provide information and even make purchases. With the help of chatbots, you can <a href=\"https:\/\/www.7boats.com\/marketing-automation\/\" target=\"_blank\" rel=\"noreferrer noopener\">automate your marketing strategy<\/a> and save a lot of time and money in the process.<\/p>\n\n\n\n<p>There are many benefits to using chatbots for marketing purposes. For example, they can be used to gather information about your customers so that you know more about them. They also help you get rid of human error in customer service and they are easy to use which means that they don&#8217;t require any special training or previous experience with technology.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_You_Should_Know_About_Chatbots\"><\/span>What You Should Know About Chatbots<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Chatbots are becoming more and more popular in the world of technology. They have been used for a variety of purposes, from customer service to marketing.<\/p>\n\n\n\n<p>The best way to write for a chatbot is to know the end goal. What do you want your chatbot to do? What are you trying to accomplish with it?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Comprehensive_Guide_of_Chatbots_That_Will_Help_Your_Business_Grow_Which_One_Is_Right_For_You\"><\/span>A Comprehensive Guide of Chatbots That Will Help Your Business Grow. Which One Is Right For You?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A chatbot is a computer program that you can interact with through a chat interface. It is designed to simulate a human conversation in order to answer questions, solve problems, and complete tasks.<\/p>\n\n\n\n<p>There are many different types of chatbots available on the market today. Some of them are more suited for business purposes than others. So, before you decide which one to buy for your company, make sure you take into consideration the following:<\/p>\n\n\n\n<p>&#8211; What does your company want the chatbot to do?<\/p>\n\n\n\n<p>&#8211; How much time will it take for the bot to be trained?<\/p>\n\n\n\n<p>&#8211; What kind of data structure do you have?<\/p>\n\n\n\n<p>&#8211; Which features are important?<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Some_Tips_on_How_to_Use_Chatbots_in_Your_Business_Marketing_Strategy\"><\/span>Some Tips on How to Use Chatbots in Your Business Marketing Strategy.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Chatbots are becoming more and more popular in the marketing world. They are now used by many companies to provide customer service, generate leads, and boost sales.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_are_chatbots_used_for\"><\/span><strong>What are chatbots used for?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>There are many ways to use chatbots for marketing purposes. Some of them include:<\/p>\n\n\n\n<p>&#8211; <strong>Using chatbots for customer service:<\/strong> These bots can answer questions about products or services, offer coupons or deals, or simply point customers in the right direction when they need help.<\/p>\n\n\n\n<p>&#8211; <strong>Generating leads:<\/strong> Chatbots can be programmed to ask qualifying questions that will lead prospects to a <a href=\"https:\/\/www.7boats.com\/services\/internet-marketing\/landing-page-optimization-services\/\">landing page<\/a> where they can sign up for a newsletter or download an ebook.<\/p>\n\n\n\n<p>&#8211; <strong>Boosting sales:<\/strong> Chatbots can also be programmed to make it easy for customers to buy products on your website with a few clicks of a button.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_are_the_Best_Chatbots_Tools_in_the_Market_Right_Now\"><\/span>What are the Best Chatbots &amp; Tools in the Market Right Now?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Chatbots are a new way to communicate with customers. They are not just a new way to answer customer service questions. They can also be used as an effective marketing tool.<\/p>\n\n\n\n<p>There are many chatbot tools in the market right now, but some of the best ones include:<\/p>\n\n\n\n<p>&#8211; Chatfuel<\/p>\n\n\n\n<p>&#8211; ManyChat<\/p>\n\n\n\n<p>&#8211; <a href=\"https:\/\/mobilemonkey.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Mobile Monkey<\/a><\/p>\n\n\n\n<p>&#8211; Appypie<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Example_of_a_chatbot\"><\/span>Example of a chatbot<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>You can check the <a href=\"https:\/\/www.7boats.com\/academy\/robo\/\" target=\"_blank\" rel=\"noreferrer noopener\">chatbot Robo by Seven Boats <\/a><\/p>\n\n\n\n<p>Want to learn how to make your bot-flow and design a custom chatbot? Check <a href=\"https:\/\/www.7boats.com\/academy\/course\/ai-chatbot-marketing-course\/\" data-type=\"course\" data-id=\"17567\">ChatBot Marketing Course from Seven Boats Academy<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chatbots are one of the most popular marketing tools in the digital market. They provide a new way to interact &hellip;<\/p>\n","protected":false},"author":1,"featured_media":21056,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_vibebp_attr":"","_vibebp_dimensions":"","_vibebp_responsive_height":"","_vibebp_accordion_ie_support":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-20396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/posts\/20396","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/comments?post=20396"}],"version-history":[{"count":0,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/posts\/20396\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/media\/21056"}],"wp:attachment":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/media?parent=20396"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/categories?post=20396"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/tags?post=20396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}