{"id":24385,"date":"2023-01-14T14:55:52","date_gmt":"2023-01-14T09:25:52","guid":{"rendered":"https:\/\/www.7boats.com\/academy\/?p=24385"},"modified":"2023-02-03T11:55:20","modified_gmt":"2023-02-03T06:25:20","slug":"what-are-the-5-stages-of-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.7boats.com\/academy\/what-are-the-5-stages-of-digital-marketing\/","title":{"rendered":"What are the 5 stages of digital marketing?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-medium\"><img fetchpriority=\"high\" decoding=\"async\" width=\"460\" height=\"460\" src=\"https:\/\/www.7boats.com\/academy\/wp-content\/uploads\/2023\/01\/Seven-Boats-Academy-Logo-Square-460x460.png\" alt=\"Seven Boats Academy - Leading digital marketing institute in India\" class=\"wp-image-24446\" title=\"\" srcset=\"https:\/\/www.7boats.com\/academy\/wp-content\/uploads\/2023\/01\/Seven-Boats-Academy-Logo-Square-460x460.png 460w, https:\/\/www.7boats.com\/academy\/wp-content\/uploads\/2023\/01\/Seven-Boats-Academy-Logo-Square-150x150.png 150w, https:\/\/www.7boats.com\/academy\/wp-content\/uploads\/2023\/01\/Seven-Boats-Academy-Logo-Square-120x120.png 120w, https:\/\/www.7boats.com\/academy\/wp-content\/uploads\/2023\/01\/Seven-Boats-Academy-Logo-Square-310x310.png 310w, https:\/\/www.7boats.com\/academy\/wp-content\/uploads\/2023\/01\/Seven-Boats-Academy-Logo-Square.png 752w\" sizes=\"(max-width: 460px) 100vw, 460px\" \/><figcaption><\/figcaption><\/figure>\n\n\n\n<p>Answer:  <strong>AACRO\u00ae Framework<\/strong> of digital marketing tells us about the 5 main stages of digital marketing.<\/p>\n\n\n\n<p><strong>1. Activation<\/strong><br>This is the process of getting a customer to sign up for your product or service. It can involve creating a website or making a Facebook page and getting them to download a white paper, visit your website, or complete a purchase.<\/p>\n\n\n\n<p><strong>2. Acquisition<\/strong><br>Once you have a customer, you need to work on acquiring more customers. This may involve using paid advertising, search engine optimization (SEO), or content marketing.<\/p>\n\n\n\n<p><strong>3. Conversion<\/strong><br>In order for acquisition efforts to be successful, you need to convert as many prospects into customers as possible. This means creating a process or lead funnel that turns leads into paying customers and measuring conversion rates carefully.<\/p>\n\n\n\n<p><strong>4. Retention<\/strong><br>It&#8217;s not enough to just acquire new customers; you also need to work on retaining them. Push notification, SMS, emailers, Blogs, WhatsApp marketing, Contest, Offers etc come under this stage. <\/p>\n\n\n\n<p><strong>5. Optimization <\/strong><br>Tools and techniques to measure result and improve overall digital marketing performance.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/cdn.7boats.com\/wp-content\/uploads\/2019\/08\/AACRO-model-of-Digital-Marketing-Seven-Boats.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Download PDF &#8211; <strong>AACRO\u00ae<\/strong> Model of digital marketing <\/a><\/div>\n<\/div>\n\n\n\n<p><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Answer: AACRO\u00ae Framework of digital marketing tells us about the 5 main stages of digital marketing. 1. ActivationThis is the &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_vibebp_attr":"","_vibebp_dimensions":"","_vibebp_responsive_height":"","_vibebp_accordion_ie_support":"","footnotes":""},"categories":[315],"tags":[],"class_list":["post-24385","post","type-post","status-publish","format-standard","hentry","category-question-answers"],"_links":{"self":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/posts\/24385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/comments?post=24385"}],"version-history":[{"count":4,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/posts\/24385\/revisions"}],"predecessor-version":[{"id":24732,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/posts\/24385\/revisions\/24732"}],"wp:attachment":[{"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/media?parent=24385"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/categories?post=24385"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.7boats.com\/academy\/wp-json\/wp\/v2\/tags?post=24385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}