Bloggers dislike the tenets of SEO and search engine algorithms when they write. No self-respecting blogger wants to be told that they must write in a particular way, especially about the use of keywords, so that their blog posts are more SEO-friendly. Bloggers, like any other writer, refuse to accept any restrictions on their writing imposed out of technical necessities. They would rather not write than write with someone lording over them with a strict set of rules to be followed! However, the internet is all about being read to tell people what you think about different issues or topics.
That is something that bloggers cannot hope to achieve if they show a complete disdain for the technicalities of SEO. You may be an award-worthy writer but if your writing is not able to reach out to people who care about the material you are dealing with, your blog fails to make an impact. To be read and then discussed your blog must be visible to more eyeballs, something that SEO can achieve for you. It is true that with the latest updates and algorithms used by major search engines like Google, the dominance of keywords is more or less lost. Writers do not have to worry about keywords in that strictest sense if they are writing quality posts.
This state of affairs has liberated bloggers to a certain extent. The shackles of using keywords to act as props that hold up their blog posts is now gone. Instead they can get brownie points from search engines if their material is good and worth reading. Favorable rankings are also in the offing without much of an SEO initiative. Expert bloggers have a sound piece of advice for upcoming online writers: do what you know best! If you are a writer, let your priority be in the department of writing. There are many bloggers who are actively doing SEO for their blog. But that is after they have cracked that killer post! Without the value of content, SEO for your blog will take you nowhere. To get your blog on the top SERP slots, you can rely on the advice of a friend who knows SEO. But to write well, the onus is entirely on you!