Every marketer will tell you that social media is essential for customer acquisition and brand awareness. However, no one can give you the exact roadmap to convert the random Twitter and Facebook users into your real-life customers. It is not even possible; different businesses have to address different challenges when it comes to acquiring new […]
marketer
Make Your Social Media Contests Effective
Social media contests are gaining popularity these days as one of the best ways to obtain followers and “likes”. However, if you are planning to sue such contests to gain new business, think again. Social contests and giveaways are good enough to boost your social presence and social stats. However, there is no guarantee that […]
Tips While Creating Facebook Ads
This is a guest post written by Mike who is crazy about Hyundai cars. He runs a daily-updated Hyundai blog which provides latest Hyundai news and information on automobile industry. Efficient Frontier, the ad-buying and optimization firm acquired by Adobe Systems Inc. reported that Ads on Facebook would account for 5% of the over-all online […]
Social Media Trends for 2012
The latest report on “State of Social Media” by Awareness forecasts that 2012 will see an increased of used of various social marketing platforms. And it will go beyond the big social media sites such as Twitter, Facebook, and LinkedIn. Other social channels including Youtube, Flicks, Blogs, SlideShare, Foursquare and Tumblr are likely to experience […]
Writing Link Requests Emails
Every marketer is familiar with link requests emails – they either send such mails or receive them or both. I receive about hundreds of them every month. Link request emails include a number of elements that basically serve two main purposes – (i) the person you are contacting will know that you actually visited their […]
