Any writer who writes for a commercial purpose will tell you that the response of the reader hones their craft. As a newsletter writer, this aspect of your writing becomes all the more important for you to develop your skills. You have to be in the thick of things when it comes to knowing what […]
newsletter writer
Make your Newsletter Readers Curious
Newsletters are like serial novels that are published in periodicals. Readers receive them at regular intervals. There may or may not a common thread running through these newsletters but the subject is usually in the same zone. Just like a successful novelist writing for periodicals, you have to keep the readers hooked to your writing. […]
Why You’re Writing Newsletters
Newsletters have become the norm for targeted online marketing. Most businesses that depend on e-marketing are now banking heavily upon newsletters. Because of this added responsibility, newsletters have also changed in tone and template. You are no longer writing newsletters to boast about your achievements to your steady base of customers. Instead, you are drafting […]
