| Introduction to SEO/SXO |
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SEO |
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00:15:00 |
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How Search Engines read a website? |
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00:25:00 |
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Latent Semantic Indexing |
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00:20:00 |
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Anatomy of a SERP |
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00:40:00 |
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Google Ranking Factors |
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01:30:00 |
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Keyword Research |
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00:45:00 |
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Competition Analysis |
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00:35:00 |
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On-page SEO Factors |
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00:45:00 |
| On-page SEO Fundamentals |
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SEO Title Tags |
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00:15:00 |
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Meta Description |
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00:15:00 |
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Meta Keywords |
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00:15:00 |
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SEO Permalink Structure |
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00:15:00 |
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Breadcrumbs & SILO Content Structure |
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00:30:00 |
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Heading Tags – H1, H2, H3, H4, H5, H6 |
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00:10:00 |
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Image ALT Tags |
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00:15:00 |
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Keyword Proximity |
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00:15:00 |
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Keyword Density & Consistency |
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00:25:00 |
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SEO Content writing style |
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00:10:00 |
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Contextual Internal & External Links |
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00:25:00 |
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On-page SEO for a Self-Hosted WordPress Web page |
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00:35:00 |
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How to write SEO meta tags for non wordpress websites (HTML/PHP) |
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00:10:00 |
| Advanced SEO |
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301 Permanent Redirect and Canonical Tags |
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00:30:00 |
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Sitemap |
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00:20:00 |
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Robots.txt and Meta Robot |
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00:25:00 |
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Text to HTML Ratio |
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00:15:00 |
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Geo Tagging |
FREE |
00:10:00 |
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404-Error – Broken Links |
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00:15:00 |
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Page Caching & Page Speed |
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00:15:00 |
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RSS Feed |
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00:20:00 |
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Open Graph |
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00:15:00 |
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Rich Snippets |
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00:20:00 |
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Mobile Responsiveness |
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00:07:00 |
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Boilerplate Content & Cornerstone content |
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00:10:00 |
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Various SEO Audit Tools |
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00:30:00 |
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SEO Glossary |
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00:30:00 |
| Off-page SEO |
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Types of Links |
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00:20:00 |
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NoFollow, DoFollow Links and PageRank |
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00:35:00 |
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Anchor Text and Natural Link Profile |
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00:25:00 |
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Link Pyramid & Link Wheel |
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00:10:00 |
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Link Building Best Practices, PA and DA |
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00:20:00 |
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How to Find Relevant Sites for Backlinks |
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01:00:00 |
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FFA / MFA Sites |
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00:10:00 |
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SEO Don’ts (Black-hat Techniques) |
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00:20:00 |
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Black hat SEO – Complete Guide |
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00:30:00 |
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Black Hat SEO |
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00:05:00 |
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Starter Guide for SEO by Google |
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02:00:00 |
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SEO for beginners Handbook by SEJ |
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02:00:00 |
| Google Search Console |
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Google Webmaster Tools (GWT) or Search Console |
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01:30:00 |
| Local SEO |
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Google Local SEO & Map Listing |
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00:15:00 |
| Evaluation Test |
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SEO Exam |
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00:45:00 |
