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Question-Answers

Various questions and answers on digital marketing, web development, data analytics, online advertisements by our students and trainers in a quick-discussion tone. Search our question-answers section to find your answer.

27

Jun'18

What’s IP canonicalization or Domain Canonicalization?

IP canonicalization is a technique sometimes used for SEO (search engine optimization). When a site’s IP address is canonicalized, the IP address redirects to the domain …

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27

Jun'18

Is page made by pagebuilder in wordpress make any negative impact on seo?

Technically no. There would not be any negative impact in general. But you have to be careful about page loading …

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27

Jun'18

Which one is better? – Creating Landing Page within main domain or by creating a new sub domain?

Google treats sub domains as new domains. So with sub domains, you have to do SEO from scratch whereas for …

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23

May'18

What is Predictive Analytics in Digital Marketing?

Predictive analytics is the method of using historical and recent data to forecast future events, trends, and behaviors. In the …

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15

May'18

What is the process of marketing for real estate company by online mainly for lead generation

Standards technic of on page and off page seo needs to be applied. In off page try profile submission, business …

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10

May'18

Some data analytics tools & softwares?

Watson, Azure, SAS, etc are the customized product designed by the respective parent companies to cater the need of DATA …

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10

May'18

How to implement google analytic event tracking code to my web page?

Manually Tagging Links to Track Events You can manually customise links on your site to add the ‘Category’, ‘Action’, ‘Label’, ‘Value’ attributes …

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10

May'18

What is “hcard”.

hCard is a simple, open format for publishing people, companies, organizations on the web, using a 1:1 representation of vCard (RFC2426) …

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10

May'18

how can I exclude all internal traffic getting from dynamic ip address in google analytics!?

Read this for dynamic ip range – your answer is there https://www.cognique.co.uk/blog/exclude-internal-traffic-google-analytic

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10

May'18

how to index web page faster?

Fetch as google under webmaster (Google search console) and submit for indexing

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10

May'18

can anyone guide me for a starter strategy on LinkedIn?

Hope following will help you 1. Build your complete profile with a good snap.(profesional) 2. Do not send request to …

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08

May'18

What is inbound and outbound links

Inbound = backlinks (other websites who are linking To your page ) outbound = external links you are pointing to …

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08

May'18

what should be good ratio for Dofollow Link and Nofollow Link for any website

primary importance is earning organic (natural) links to your site. Both follow and nofollow links are a natural part of …

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08

May'18

What are web 2.0 and web 3.0 sites?

Whatever u see now all almost Web 2.0 sites – means responsive, interactive, content management based dynamic with HTML 5 …

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08

May'18

SEO steps for every landing page

On-page SEO 1. Decide landing page. 2. Do content  research for target audience 3. Create landing page with researched informative …

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08

May'18

how can I become an affiliate marketer ?

1. Choose what you do best (writing, talking, photography, filming…) 2. Decide which niche you can target with that 3. …

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08

May'18

What is a bridge page?

Bridge pages are defined by AdWords as websites whose sole purpose is to drive traffic to another site. What’s a Bridge Page …

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08

May'18

Is There Any Digital Marketing Magazine in india or abroad?

www.afaqs.com this is not a magazine, but its a good Indian portal for upcoming news on digital marketing. Another one …

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08

May'18

What are face book lead ads?

It’s a type of ad that’s shown to target audience & allows them to fill up name, email, contact number …

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08

May'18

What is overdelivery?

Starting October 4, 2017, campaigns will be able to spend up to twice the average daily budget to help you …

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08

May'18

if my page falling down in google SERP then how can i know the exactly reason

1. You’re tracking the wrong rankings. 2. The Google “dance” 3. New website revamp with new urls 4. Low quality …

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08

May'18

What is Ad rank?

Ad rank = Bid value X Quality Score.

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08

May'18

Can you suggest some tools for online reputation management?

there are various paid tools. For free tools, you can use google alert, search manually. https://blog.rankwatch.com/10-best-online-reputation-management-and-monitoring-tools-for-business/

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08

May'18

What is Sentient Ascend?

AI powered conversion rate optimization and A/B split test can be done by this. Front Page

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08

May'18

How to estimate budget for inmail ad campaign on LinkedIn?

The estimate will depend on the basis of your targeted audience , keep the bid slightly lower than suggested for …

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08

May'18

I have a client i m doing adwords for however 1 of his competitor always seems to rank on top of him

Apply bid strategy “Target outranking share” (from shared library) or There are 3 types of bid estimates available in the …

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08

May'18

Tell me the names of various Google algorithms

Panda Penguin Hummingbird Pigeon Mobile Rankbrain Possum Fred Broadcore Read more here – https://searchengineland.com/8-major-google-algorithm-updates-explained-282627

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