Free SEO Tools

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Benefit from Free SEO tools effectively by employing them in your online business. Get improved traffic, high ranking and great visibility on the net.

Free SEO Tools / Free Webmasters Tools

  1. SEO Checklist – There are “over 100 SEO factors” that Google uses to rank pages in the Google search results (SERPs). What are the search engine optimization rules?
  2. SEO Test – This test is a preview version of our SEO Doc tool. Input your URL and keyword and the tool will check your page optimization.
  3. Check for no-follow – This is one of the very important tool in the industry. This tool helps you to check ” No Follow ” tag.
  4. Google Trends – Google Trends allows a user to compare among two to five keywords with respect to how many times users have searched, and how many times such have appeared on news items, as keywords and topics.
  5. SEO Analysis Tools – Top 10 Analysis SEO Tool: For a search phrase, finds the top 10 results (and your URL) in Google, and for each of those sites, finds Yahoo rank, MSN rank, number of pages indexed, backlinks (page/domain/.edu), alexa traffic rank, allinanchor rank, age of the domain (whois), age of the domain (wayback machine), a count of the search phrase on each page, and a link to find related pages in google.
  6. Google Sandbox Checker Tool – Run this tool to determine if your site is in the sandbox.
  7. Google Analytics – Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site. Focus your marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors.
  8. Google Webmaster Central – Get data about crawling, indexing and search traffic. Receive notifications about problems on your site.
  9. Link Value – This tool calculates the link value per month of a given website. This value can be used for your decision you should purchase a link on that page.
  10. Cloaking Detector – This tool simulates the Googlebot (based on User-Agent) to detect cloaked content.
  11. Keyword Density Analyzer – Enter URL, determines density of 1, 2, and 3 word phrases.
  12. Website Speed Tester– This tool shows the duration of a given website. This value can be used for showing how long a website take to load and if it is better to optimize the website or change a (slow) ISP.
  13. Alexa Ranking tools – Find and evaluate businesses worldwide with Alexa’s free web analytics
  14. Backlink Builder – This tools help you build a LOT of quality backlinks, it searches for websites of the theme you specify that contain keyphrases like “Add link”, “Add site”, “Add URL”, “Add URL”, “Submit URL” etc. Most of the results could be potential backlinks.
  15. Backlink summary – This tool will give you get a summary of your competitors backlinks.
  16. W3C Markup Validation – Official W3C compliance validator
  17. Feed Validations –  RSS feed validator
  18. Bad neighborhood checker – Checks if you’re linking to bad neighborhoods
  19. DNS Report – Checks your domain and does email test.
  20. Google Page speed – Page Speed Online. Make your web site faster
  21. Meta Tag Analyzer – This search engine optimization tool analyze not only the Meta Tags but try to use the same spider technology as the search engines spiders them self.
  22. Link popularity checker – The Link Popularity analysis program will search Google, Yahoo, Bing, Blekko, and AltaVista to determine how many pages are linking to your web page.
  23. Google keyword selector tool – Enter one keyword or phrase per line to see what related word searches your ad will show on.
  24. Who Is & Domain Research Tool – The best who is and domain research tool
  25. Domain name suggestions – With more then 46 Million active dot com domain names registered, it becomes even harder to find a good domain name that matches a product, service, or website concept that is not already taken.This powerful name-spinning technology can suggest up to 100 domain names using proprietary semantic domain name technology.
  26. Ontology Finder – Provides synonymous terms to keywords – Use these in your webpage text.
  27. Copyscape – Check plagiarism or copied content.
  28. Google ban checker – Check if pages of your site are banned by Google.
  29. Search Engine Optimization Tools – 140+ quality SEO tools

More SEO Resources

SEO Fundamentals

Competitive Analysis

  • Tools

Link Building & Analysis

  • Tools
  • SEO Book Backlink Analyzer
    Reviewer comment:This is a desktop-based tool that provides an analysis of the anchor text linking to a page or site. The data provided includes link anchor text, linking sites’ IP addresses, linking domain Alexa data, page Title of linking page, number of links on page, and number of outbound links on a page for Google, Yahoo or MSN. FREE.
  • Advanced Link Manager
    Reviewer comment:This tool from Caphyon lets you analyze the inbound links to your site and competitor sites, in terms of volume and anchor text. It also indicates whether links are tagged with the no-follow attribute (which don’t pass link equity). Using this data, you can compare your site’s link profile with other sites and find out where your competitors are getting links from that you aren’t. You can also be alerted when partners remove your links from their sites. The tool is $99 – $599, (Standard, Professional or Enterprise) and a free 30 Day trial is available.
  • iBusiness Promoter
    Reviewer comment:This tool helps you find third-party sites to request links to your site from. It allows you to see who links to your site and your competitors’ sites, the anchor text that is used, the PageRank of the linking pages, how many outbound links that page has, and the IP address of the page linking. It also includes link suggestion forms and fills them out for you. The tool is $249.95 – $449.95 (Standard or Business) and a free trial is available.
  • Link Survey
    Reviewer comments:This tool automatically checks your link popularity on a schedule, without requiring you to run manual reports. You can customize the scheduled reports and check the link popularity of multiple websites at the same time. The tool supports more than 10 major search engines. The tool is $49.95 – $249.75 (Single-user license or Enterprise license).
  • Link Assistant SEO SpyGlass
    Reviewer comment:This tool aids you in determining the link building strategy of your competitors, including data points such as: number of backlinks, PageRank of linking page, Alexa Traffic Rank of linking domain, anchor texts & URLs, anchor and title keyword density, and link value of backlinks. The tool cost ranges from $0.00 – $249.75 (Free, Professional, and Enterprise editions).
  • Backlink Anchor Text Analyzer
    Reviewer comment:This is a simple, yet effective, tool that allows you to enter a domain name and view the backlinks to that site. FREE
  • Backlink Watch
    Reviewer comment:This tool shows allows you to enter a site URL and see backlinks to the domain, the anchor text for each link, and whether the link uses the rel=nofollow attribute. This is a free tool that has a large number of ads on the page.
  • Smart PageRank
    Reviewer comment:This tool provides data such as PageRank, age of domain, Alexa ranking, directory links, general backlinks, indexed pages and website value. This is a free tool.
  • Link Diagnosis
    Reviewer comment:This tool includes link data such as Pagerank of link pages, anchor text of backlinks, and rel=nofollow links. You can export the data to a csv file to further sort or filter the information. You will need to install the LinkDiagnosis Firefox Extension to see all of the features. This is a free tool.
  • TouchGraph Google Browser
    Reviewer comment:With this tool, you can find out how related websites are connected, see who is linking to your competitors and how many backlinks you share. It provides a nice visual representation of the linking relationships across the Web. This is a free tool.
  • Hub Finder
    Reviewer comment:This tool searches for “link hubs” based on the Yahoo API. Essentially, it will help you find sites that link to common resources, revealing potential linking opportunities. This tool comes with SEO Book membership – $100/month.
  • Free Link Popularity and Link Quality Checker

Keyword Research

  • Webinars

On-Page SEO

  • Webinars
  • New IIS SEO Tool from Microsoft
    The IIS Search Engine Optimization (SEO) Toolkit helps recommends how to make the site content more search engine-friendly. The IIS SEO Toolkit includes the Site Analysis module, the Robots Exclusion module, and the Sitemaps and Site Indexes module, which let you perform detailed analysis and offer recommendations and editing tools for managing your Robots and Sitemaps.
  • SEO Quake
    Get details on Google page rank, pages indexed and backlinks to a particular URL from Google, Yahoo, and MSN). Based on your SEO goals and metrics you need to track, you can customize the toolbar to display features you use most often.
  • SEOxP(Stands for SEO Experts)
    The domain tool provides SEO data for a given site (paste URL) including page rank, dmoz and Y! directory listings, age of the domain (with a link to the way back machine), backlinks and alexa traffic data. This tool provides a quick snapshot about a site. It does take a few seconds for the results to be gathered. Also, you have to input each URL individually to gather the data for each site.
  • SEO Explorer
    This tool needs to be downloaded and run from your desktop. The tool provides multiple tabs to view the source code and identify issues like frames, absence of meta tags, keyword stuffing for a basic SEO audit.
  • SEO Filter
    The SEO filter is a simple tool that optimizes content from forums or complex CMSs (content management system) by converting dynamic links into search friendly static links, removing session IDs from links, clears stop/common words from links and more.
  • Get IP Link Popularity
    Displays the IP address of your computer. Put the IP address or the domain for which you need the whois information. Provides link popularity information about a specific URL like page rank; alexa rank; listed in DMOZ; backlinks from Google, Yahoo! and MSN.
  • NetMechanic HTML Code Checker
  • Books
  • Search Engine Visibility – Shari Thurow
  • Search Engine Optimization – An hour a day
    Jennifer Grappone and Gradiva Couzin. It is the second edition, 2008. ISBN-13: 978-0-470-22664-3 Review: The book was well organized with a good plan for a new in-house team to get started. The project plans by time and priority also help break SEO projects into smaller tasks for easy resource allocation to members on the team.
  • Search Engine Marketing, Inc. – Driving Search Traffic to Your Company’s Web Site, 2nd Edition
    Mike Moran & Bill Hunt


  • Informational Resources


  • Blogs


Universal Search


Social Media Resources

Social Media

Analytics Resources


Conversions / ROI


PPC Resources