Branding

More than ever, you need a strong brand to stand out in your market. Work with us to surface, design, and promote the best you that you can be.

Key points for branding your business

1. Understand your business and customers well. Have a great product or service that really solves pain of your customers. Get the basics of your customer experience/customer journey right with your offline & online properties.
2. Define TG well
3. Define your market positioning & differentiation factors in comparison with competitors
4. Work in design thinking – Landing pages, UI/UX, Content, Conversion Funnel
5. Build strategy how to go with organic or paid media,define budget,goal, milestone, KPIs. Focus on SEO, Social Media, FB ads, Google Ads, Analytics, Google map/local, Emailers…. getting more referrals and backlinks/reviews/mention.
6. Test which channel / strategy is working or not..define plan A or B accordingly. Experiment a lot.
7. Keep brand messages, identity, tone uniformly across all digital channels and also offline channels. Sync online & offline activities well. Always work on You approach and help people.
8. Communication with clients/prospects on various channels, personalized relationship building with them is a must,
9. Have a strong follow up & Post purchase support,
10. Consistency, patience, hard work, constant innovation, connecting your business with customers or prospects with emotion & human touch is a must (Even if you use AI/Automation)

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