So you think that sitemaps are just appendages that you add to your website as an afterthought? It’s time to think anew about these ubiquitous web pages that website developers often tend to forget about! Sitemaps can be extremely important in the context of SEO and you will do your website a world of good by evaluating your sitemap and offering the best you have. But why do you need sitemaps at all? That is a question that needs to be answered first.
Sitemaps are guides to search engine crawlers that have the job of indexing your web pages. This is the organic process followed by major search engines like Google. But this organic process of going through your website and indexing the important pages takes time. You may have hundreds of web pages waiting to be crawled. You may also have web pages that have heavy content like videos or real time updates like news alerts. Time is always a factor on the internet. You want the search engine crawlers to do their job quickly and effectively.
Why not help out these crawlers with the help of sitemaps? After all, doing so will only benefit you in the context of getting indexed favorably! The trick to building a successful sitemap that gels with the search engine crawlers is to make a quick list of all the important web pages that you have on your website. List these URLs on the sitemap so that the crawlers can quickly identify the web pages that you want to be listed on the indexes. What’s more, you can make the job simpler for the crawlers by adding some keywords to the sitemap for the search engine algorithms to understand what your web pages are all about.
Sitemaps are often designed for search engines only, not for human readers. But you need not subscribe to this idea. Your sitemap can be a helpful guide for online visitors to your website. They must know how to navigate to different web pages within your website without having to go back and forth. That is achieved through the help of a well-designed sitemap. Users can consult the sitemap when they feel lost within the maze of your internal web pages. In other words, sitemaps not just satisfy the demands of your SEO initiative but also looks after your online users like a friendly guide!