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Is Google Judging Your Online Presence?

“What’s done cannot be undone!” These are the immortal lines spoken by Macbeth. From a human perspective, it does seem quite true. Anyone who’s done anything awful is usually remembered long since, even though the person has done several positives to stack up on the...
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Doing SEO: What does it Mean?

Doing SEO – Consider the example of advertisement. You pay for ads in a newspaper; you find those ads published in those pages. You pay for ad slots on TV; you can watch the commercials on air. There is a simple relationship, between the effort you put in, and...
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The Importance of Prioritizing SEO Tasks

The life of an SEO professional is difficult. And busy! There are so many things to be done within the framework of a day. Leaving out any of these SEO tasks may have an adverse effect on the optimization potential of a website or blog. Clients will not be happy and...
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How Necessary is Weeding Out Your Site?

Every website has a number of pages that do not add value to it. These pages are just there! They have little value additions in the form of user interaction. They are not that informative either. In fact, some of these pages can contain duplicate content, broken...