There is a lot of chatter all over about the rise and rise of mobile phones, and how it will all affect the SEO world. Google has already stated how you should have mobile-friendly websites if you are to stay in contention. So many brands these days have a mobile version of their original website. […]
SEO
Essential Guides to SEO (Search Engine Optimization) - SEO tips, Tricks, New ideas, Infographics and more. Latest SEO news, Google Panda & Penguin, Search engine marketing, SEO plugins, extensions, SEO tools and more...
Are Backlinks Dead in Modern SEO?
When I started off in the digital marketing world, acquiring backlinks was a major force. SEO experts swore by their efficacy. Companies, even startups, paid tons of money to hire and engage executives to get backlinks. This army was roughly called ‘link exchange guys’! Since those early days of the internet and digital marketing, much […]
Use GIFs for Better Site Performance
GIFs or Graphics Interchange Format are around for more than 2 decades now. GIFs are excellent to grab the attention of the visitor to your site. Its popularity in arresting attention can be judged from the extensive use of GIFs in social media posts, particularly on Facebook. While using GIFs can be excellent in getting […]
Vacant Position for SEO/SEM: #9 on LinkedIn List
In the recently published annual list of skill-sets for bagging plum job offers with different corporate organizations, SEO/SMO has dropped a few notches by disappointing the talent pool already working in this domain. The industry received a #4th position in 2015, which has toppled to #9 this year. What made the demand drop? Things have changed […]
SEO Essentials for a Greenhorn
SEO Essentials – what you need to know? For some years now, I’m running the 7boats digital marketing academy. No, this post is not about plugging for my academy, but bear with me for a couple of essential lines before I jump into the topic! I started out with this academy because I had a […]