Small businesses don’t always have deep pockets to run extensive marketing or promotion campaigns across social media networks. Either they lack the human resources required, or don’t have the technical expertise. As a result, they are unable to cut any teeth in a fiercely competitive market largely …
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A survey was done on 21,000 Instagram regulars by Facebook to study the behavior of customers when it comes to content uploaded on their Insta profiles. The results are an eye-opener for any digital marketer who is using Instagram for content promotion and product marketing. Let me take you …
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We all come across Facebook posts which look and read like actual news reports. It is only when you scratch the surface that you find the hidden truth about them: they are fake news items put out by unscrupulous publishers. It is more likely that you have never heard about the news source and …
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As a digital citizen, you know about the rampant spreading of rumors and misinformation online. The problem is so acute that the perpetrators are often able to publish the most ridiculous pieces of fake news and still get away with them. All the major digital players like Facebook and Google are …
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According to studies conducted by Stone Temple, a globally renowned digital marketing agency, more people are using voice searches to find information in 2019 than they last year. The jump is a big leap to 25% of the respondents than 15% last year. Despite this big jump, if you look at the …
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This is a question that has riddled every social media expert who uses Twitter for marketing and promotion. If you tweet at the wrong time, your published material does not make the intended impact because it gets flushed down the timeline. In the same vein, if you can hit that sweet spot and …
