Have you read in the newspapers lately that a new law is about to be formulated for brand ambassadors being responsible for the brands they endorse? Yes, that is in the pipeline. Celebrities who endorse products and services through ads will be hauled up if the ads are misleading, or the products or …
Continue Reading about Google Ads Snap Ties with Dubious Medical Ads →
You must have read in the newspapers lately that the Twitter account of the CEO of Twitter, Jack Dorsey, was hacked. The hackers posted some vulgar material through the official Twitter account of the Twitter boss, much to the embarrassment of the individual and the company.According to the …
Continue Reading about Twitter Withdraws SMS Tweet Feature for Now →
Google hints at the huge prospect of video marketing that is going to bear fruit for most types of businesses. In most cases, people refer to video content for better credibility in collecting information. However, the biggest benefit that the brands gain from online viewing is lasting impression on …
Continue Reading about Video: An Influencer in The Purchase Decision of 55% Consumers →
Alert for Google Adsense publishers! Anyone familiar with the world of online advertising knows what click baiting is. Loosely explained, click baiting is when you entice an online user into clicking on an ad despite the user’s disinclination to do so. There are plenty of ways in which online ad …
Continue Reading about Penalty on Ads Inviting Invalid Clicks →
The regular updates of Google have confused and thrown digital marketing off-key a number of times. Many self-proclaimed pundits have laid claim to have inside knowledge of what the updates are about, but very few of their predictions have stood the test of time. To dispel misconceptions, Google …
Continue Reading about Google Marks Priority Areas for its Updates →
Time to time, studies are conducted by various independent agencies across the globe to study digital marketing trends. These trends give a lot of insight into what the future will hold. If the studies indicate healthy and productive trends in one direction, more often than not, digital marketers …
Continue Reading about Paid Ads, Instagram & Amazon Dominate Budget for Digital Marketing →
