Pick up any digital marketer around and ask the person: which tracking platform do you use and why. The answer will be Google Analytics, nine out of...
Year: Updated on: Nov 3, 2019
Content is More than Just Commodity
by Debajyoti Banerjee | Updated on: Aug 22, 2023 | Content Writing
It was long some years back when content writers were given stiff targets of writing approximately 2500 words per day! It seems unreal today. The...
Some Useful Link Auditing Tips – Guide to effective backlink audit
by Debajyoti Banerjee | Updated on: Aug 26, 2023 | SEO, Digital Marketing Guides
Link Auditing Tips, How to do backlink audit, Backlink Auditing Guide Building up an intricate web of links is the nirvana for any digital marketer,...
Does Google Favor Big Brands in SERP?
by Debajyoti Banerjee | Updated on: Jul 3, 2022 | SEO
There is a common grouse among small brands online. The pet peeve is that they feel that Google and its army of algorithms favor big brands over...
The Big Content Hurdle: Bridging the Generation Gap
by Debajyoti Banerjee | Updated on: Aug 22, 2023 | Content Writing, Digital Marketing 101
The internet is for everyone. Or so it seems! The content that you publish for your brand targets consumer groups. But this kind of targeting...
How to create shareable content – Effective ways to make your content shareable
by Debajyoti Banerjee | Updated on: Aug 22, 2023 | Content Writing, Digital Marketing Guides, How-To Guides
The entire digital marketing world is sold on shareable content. It is a term loosely used to address content that is shared generously by online...
Need New SEO Model to Keep Pace with Online Consumers
by Debajyoti Banerjee | Updated on: Nov 9, 2019 | SEO
What was the need for SEO in the first place? Make the products and services, including information, easily accessible and available to online...
Replicating Runaway Success of Content Pieces
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Digital Marketing 101
Who does not want to succeed again? Everything that hits the highway to success has many takers who want to imitate the winning formula. In my...
Answer Boxes and Knowledge Graphs: Are they Sipping Away your SEO Juice?
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | SEO
SEO professionals the world over are a concerned lot! They are worried about the latest add-ons that search engines like Google and Bing are...
How to Hire the Right SEO Professionals: A Comprehensive Guide
by Debajyoti Banerjee | Updated on: Jun 22, 2022 | SEO
If you're looking to improve your website's search engine ranking, you may be considering hiring an SEO professional. However, with so many options...
Some Major SEO Myths Busted – Most common SEO myths
by Debajyoti Banerjee | Updated on: Aug 22, 2023 | SEO, Digital Marketing 101
Top SEO Myths You Should Never Follow :) It is very difficult to spread around misinformation and misguided knowledge about age-old subjects like...
Innovation in Content: Are you Ready for It?
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Content Writing
Are you ready for the innovation in content? Peck at your content marketing strategies and scale it down to its very bone. What do you find? The...