A blog is a key component of content marketing for promoting your products and services. However, a blog can also be a great way to generate an additional income stream that is independent of your company’s offerings. There are many ways that you can monetize your blog, helping you to bring in supplementary income or to create a whole new online dynasty in itself.
How to make money from a blog
Sponsored Blog Content
Companies or brands pay you a charge in return for your writing an article that’s either regarding them or on a subject related to them, in which their products, services, or brands are clearly featured as resources for your readers.
Sponsored content is a proven and effective investment for businesses of all types and it really works well in the right circumstances. It’s one of the most profitable deals between an advertiser and a blogger where both truly get benefits from the collaboration.
When you can run a high-traffic blog, you might be experiencing flooding opportunities in your inbox. But if you’re a beginner, you’ll need to perform some tasks to get sponsorship clients at the starting level.
Here’re some tasks you can do in the starting –
- Find out products and services related to your blogs.
- Track email addresses of marketing and PR professionals of the companies.
- Send them cold emails offering your sponsorship.
Most bloggers probably start their blogs to generate money without bothering the hassles of creating physical products and shipping packages physically. I know it. But there’s a way you can sell physical products avoiding all the physical hassles from your blog easily.
You don’t need to have your own inventory of products – you can simply dropship your preferred products without printing your shipping label or stock up the cardboard boxes yourself.
Dropshipping is an attractive business model you can leverage to run an online store without holding any inventory yourself. This is a hands-off strategy that helps you sell products and generate revenue from your blog without having any physical task headaches.
Software tools are used to automate a process, or series of tasks to avoid doing the tasks manually. If there’s a series of tasks people need to do on a regular basis, a software tool can be developed to help automate those tasks.
If you have an audience that faces the same challenges, you may easily make money by solving their needs through a software tool.
Now, you might be thinking that “I’m not a software developer, how can I use this technique?” – well, if you’re not a software developer, you may have a developer friend or any connections who can help you.
Your software tool can be anything such as –
- WordPress themes
- Productivity tools
- Mobile apps
- Email marketing services
- Video games
- Customer relationship management tools or CRMs
Hosting a virtual summit is also an effective way to generate significant revenue from your blog. Virtual summits are live or recorded events typically covering a specific topic with multiple speakers on a single platform.
If you have an audience of like-minded people on your email list that aligns with your niche, then you got a community of a summit just waiting to be invited.
This is an amazing way to generate revenue from your blog. You can make money using 2 types of virtual summits –
- You can get paid to handle a virtual summit for other companies.
- You can also host your personal virtual summit.
If you have a large number of readers, you can create a lot of opportunities to monetize your blog with this audience.
Business partnerships are typically collaborations and can be in lots of different ways. A business partnership is just like affiliate relationships that benefit both partners.
Your partnership can be anything such as –
- Working with a SAAS (Software As A Service) company to white label their SAAS product and sell that product to your readers.
- Partnering with other content creators or bloggers to create a product or service together to market it to each other’s connections.
- And many more.
Try to find out other individuals or businesses that align with your readers, your objectives, and more importantly – your strategies on how you want to generate revenues through your blogging.
If you started writing blog content and attracting regular visitors to your blog, then you can easily launch a podcast and promote it to your existing audience.
Many bloggers earn anywhere from four to five figures in podcast sponsorship revenue. Brands are ready to pay you from $ 200 to $ 500 per episode if you have only 20000 to 30000 monthly listeners.
Of course, it’ll take time to build up your listenership. But you can get started building your podcast audience and charging a lesser amount for sponsorships in the starting level.
If you can impact your audience and start being recognized as an expert or authority in your niche, you’ll be surprised to know how many invitations you will get for speaking on the stages. And it’s astonishingly profitable.
Many bloggers charge a minimum of $ 10000 to $ 20000 per speech and it will increase as high as $ 50000 while you consider sales resulting from the speech.
Coaching or Consulting
Coaching or consulting is an online task that may earn excellent money from your blog even your readers size is small.
But this isn’t obviously everyone’s cup of tea, you’ll need to develop your communication skills and your expertise to provide value to your clients.
Coaching or consulting can fit with almost any niche. You’ll need to have in-depth knowledge of what you’re doing and super confidence in the value you’re creating for your clients.
Selling Freelance Services
Freelancing is the next step from consulting or coaching and just doing it for them. Though it’s a time-intensive job, many bloggers sell their freelancing services and make a six-figure income nowadays. Fiverr.com or other freelancing sites are there.
You can use your blog as a lead mechanism to attract clients to your freelancing services. It’s so profitable and even successful bloggers continue to sell their freelance services using their blogs.
If you’re a freelance designer, writer, programmer, photographer, funnel maker, or other type of service provider where you can sell your skills digitally you might want to consider this revenue stream from the day one. All you’ll need is a contact form for customers to reach out to you.
Now here’s a quick framework you’ll need to follow to make money blogging from scratch.
How to Make Money from a Blog Fast (Step by Step Framework)
- Choose a right and profitable niche
- Enhance your content skills
- Select a traffic source
- Create an email list and grow the list
- Monetize your blog using affiliate programs
- Develop your unique mechanism
- Launch a marketing funnel
Other Blog monetization tips
Here are the top 5 ways you can monetize your blog, whether you are trying to create additional passive income or to generate an independent revenue stream:
One of the most popular ways that businesses monetize their blogs is to sell advertising. There are three primary types of advertising you can include on your blog:
- Direct sale
The first two types do what their names suggest: Pay you a certain amount each time the ad is clicked or each time it is viewed. Direct sale advertising is what you sell yourself. You set the price, the size, and the duration of the ad.
The key to making money online with all three types is traffic. The more traffic you have, the more impressions you will get and the more clicks you are likely to get. Pay-per-impression ads generally pay less, so you have to have a great deal of traffic to make money with them. You also have to have a great deal of traffic to command your own rates through direct sales. However, if you can get the traffic, selling your own ads directly has the potential to make you the most money.
Unlike advertising, which pays you a few cents each time your ad is seen or clicked, affiliate marketing pays you a few dollars (or even a few hundred dollars) each time someone clicks on your ad and actually buys a product. There is potential to make much more money with affiliate marketing, as the commissions are higher.
It is important to choose quality products that complement the content of your blog in order to make money with affiliate marketing. If you sell products yourself, be sure to choose affiliate products that do not directly compete.
Many companies are willing to pay you to feature their product or service on your blog and to review it. Not only can you get paid a fee to write the review, but you can also receive a sample of the product and keep it.
The more popular your blog is, the more offers you are likely to get to review products, and the more you can charge for the service. There are also several websites that can put you in touch with companies who are looking to have their products reviewed.
In addition to your own products and services, you can create e-books, online courses, and other information products to sell on your blog. Information products are a natural complement to blogs, whose chief aim is to provide useful information for consumers.
A key strategy for success with selling information products is to choose products or topics that naturally complement your other products or services. For example, if you sell hair care products, you can offer an e-book on how to highlight your own hair, or an e-course on getting your cosmetology license. Not only will this strategy help you better reach your target audience, it will also help you to sell more of all your products.
Have premium content on your blog? Charge for access to it. Create top-tier articles or e-books that are only accessible to members who pay a monthly or yearly fee. Other premium content can include videos, tutorials, or even a members-only forum.
The more you have to offer behind the scenes, the more you can charge. Just make sure you deliver on your promises, or else you’ll lose members and customers.
Your blog is much more than a content marketing tool for your business. If used properly, it can create a whole new revenue stream for you. It can even become a business of its own.
Related reading: How to bring your readers back to your blog?
Do you monetize your blog or use it strictly for content marketing? Share your thoughts in the comments!
Making money with a blog isn’t a quick money-making scheme, it takes a lot of hard work, time, energy, and most importantly patience. Blogging is an entrepreneurship you’ll need to develop with the passage of time to get success.
However, once you get started earning money using your blog, you’ll become more confident and you’ll have a better understanding of the tasks to make money from your blog.
Enrolling in our digital marketing course will help you learn all the necessary digital skills and techniques to create and develop a blogging business from scratch. If you need any help, kindly contact us.