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In 2017 Bing fights for Fitness

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In 2017 Bing fights for Fitness

Fitness is the latest fad around the globe! People are buying fitness bands and other gadgets to help them stay fit. Bing, the search engine fighting to stay relevant in an industry dominated by Google, has decided to jump on to the bandwagon. In the New Year 2017, Bing has announced a cache of features that will help you find information and material on staying fit. Let’s take a tour of what Bing has to offer you.

When you search on Bing with keywords like ‘workout’ or ‘exercise’, you will find on your screen various videos showing workouts at the gym and freehand at home. You can fine-tune the searches based on factors like difficulty, equipment and your target areas to improve fitness, like your abdomen or legs. For those who are more aware of what they want to check up in this domain, videos can be narrowed down to specifics, like pilates or aerobics.

Exercises and workouts are just one half of staying fit. The other is a healthy diet. Diet changes according to the demands and requirements of your body. If you are working on building a certain part of your body, like your muscles or core strength, the diet will vary. Searches on Bing with words like ‘low cal recipes’ will throw up results that will help you cook a better, healthy meal.

Along with diet comes the dreaded calorie consciousness. You are always making mental calculations about the calorific value of a food item. Now, Bing can do that for you! A quick search with the name of the food or dish and you will get a calorie count on your screen immediately.

For best results with these new features, try the Bing app. These features are more effectively tapped on the app version as opposed to the desktop website. Bing has really pulled out all the stops to demand your attention this New Year. Will it help Bing bounce back? Let’s wait and watch!   

Debajyoti Banerjee is the Founder, Director & CEO of Seven Boats - A leading digital marketing agency & digital marketing training institute in India since 2011. He is a Google & LinkedIn Certified Digital Marketer & Trainer, Brand Strategist, Consultant & Entrepreneur. Debajyoti has 17+ years of domain expertise & successful track records in Digital Marketing & emerging technologies. Learn more Schedule an appointment with Debajyoti Banerjee

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