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Top 10 Free Keyword Research Tools

by | Digital Marketing | 2 comments

Whether you want to publish new content on your website or compare your old content’s performance with your competitors, Keyword research using keyword research tools is an essential task you must perform to stand out in the world of internet marketing.

However, if you are trying to figure out winning keywords and don’t want to have a budget to pay for paid tools, there’re a lot of free tools and ways you can leverage and fulfil your tasks.

Here’s a list of top 10 keyword research tools that are easy to use and free every business and marketer can use to improve their digital marketing strategies

free keyword research tools
Top 10 keyword research tools

Related post: How to do keyword research

10 Best Free Keyword Research Tools

Google Keyword Planner 

Though Google Keyword Planner is restricted for google ads, nevertheless, it helps a lot to find out keyword ideas and search volumes. 

The data of Google Keyword Planner might be somewhat biased toward PPC but still, it’s a great source to see the keyword traffic of a particular keyword or phrase.

Key features include – 

  • You can find keyword phrases related to your product, service, and website. 
  • You’ll get stats related to existing or new campaigns. 
  • You can get keyword ideas relevant to your search phrases. 

Answer The Public 

You can find out a lot of questions, alphabeticals, prepositions, related searches, and comparisons regarding your specific keyword at the Answer The Public platform. 

For example, if you type a seed keyword such as “organic rice”. 

At first, you’ll see questions – what, why, how, who, where, which, and more. 

Examples – 

  • What is organic rice?  
  • Why is organic rice important? 
  • How is organic rice made? 
  • Is organic rice good for health? 
  • Which organic rice is the best? 
  • And many more. 

Next, you’ll have prepositions – near, with, for, can, too, and more. 

Examples- 

  • Organic rice near you 
  • Organic rice for weight loss 
  • Organic rice with husks 
  • And many more. 

In this way, you’ll find a lot of phrases and topics associated with each term including related searches, comparisons, alphabeticals, and more.  

Key features include – 

  • It helps you to understand the questions that can rank you into Google’s snippets features. 
  • You can optimize your long-tail key phrases. 
  • You can understand what keeps your audience up at night. 

Questiondb 

Questiondb is a super useful keyword research tool for marketers. It provides the questions people are asking on the internet about a particular topic. It curates data from a database of 48M questions. 

For example, lets’ search for “organic rice” and sort by topic. You’ll find all the questions in several group formats. You’ll find some questions grouped with “organic rice with husks” and some questions grouped as “organic rice brands”, etc.

Key features include –

  • It’s very useful for generating content ideas. 
  • It shows you about the public demand such as what problems people are facing or what people care about. 
  • You can download the results as a CSV file. 

Google Trends 

Google trends is a vital keyword tool for researching trending topics. It provides the relative search popularity of keywords. You can find how a keyword became a trend over time. 

For example, if we enter a term such as “yoga” for the past 2 years, we can get the popularity spikes of the keyword over the periods. By using this trending data, you can easily create highly effective content calendar. 

Besides, data of search volumes are usually average for a certain period of time. But in google trends, you can see which keyword is dominating in recent times and overtaking over keywords. This feature is amazing for creating content for eCommerce businesses. 

Key features include – 

  • You can find out daily and real-time search trends instead of only an average of a wide range of periods. 
  • You can check out multiple categories such as news, food, beauty, fashion, and more. 
  • You can compare several websites at a time and see what is making a difference. 

Keyword Sheeter 

Keyword sheeter is another free keyword research tool that curates tons of autocomplete suggestions from Google. 

To get started, you’ll need to enter keyword phrases and click on the “sheet keyword” button. It generates a huge number of keyword ideas very fast. It collects around 1000 keyword ideas a minute. 

It has another spectacular feature – positive and negative filters. You can download all the keyword data in a CSV file completely free of cost. 

Key features include – 

  • You can get ideas about low competition niches and topics for your content. 
  • You can find out your competitor’s URLs for further assessment. 
  • You can also find out page topics, page metadata, among a lot of things. 

Bulk Keyword Generator 

Bulk Keyword Generator is basically used to find out dominating keywords for Local SEO. It produces keywords based on industry or business type. 

At first, you’ll need to select the business type from a dropdown at step 1. Then, you’ll find a list of keywords related to the products or services you offer. 

In step 2, this tool adds the chosen products or services with locations. 

Key features include – 

  • Very effective for small and medium businesses and marketers. 
  • You can get local keywords by your industry type. 
  • It’s one of the best local SEO tools for SEO beginners. 

Keyworddit

Keyworddit is a special tool that curates keyword ideas from Reddit. You’ll need to enter a subreddit and it will pull the comments and titles of threads to figure out up to 500 keywords. 

This tool is a tremendous tool for people who have very little or no knowledge about a niche. 

For example, if you want to create a blog about natural health but don’t know anything about the topic, you can track ideas from this tool easily.  

Key features include – 

  • You can focus on public demands through their comments. 
  • You can have a lot of ideas about your niche. 
  • Very helpful for new content writers or bloggers. 

Ubersuggest 

Ubersuggest is one of the most popular keyword research tools nowadays. By entering a seed keyword you’ll get a huge number of keyword suggestions with SEO difficulty and search volume metrics. 

There’s a lot of useful features included in this tool to help you ease your SEO and content strategy. You can see a comparison tab that will show you what versus articles you should write. 

You’ll also find a related keyword feature that will show you demonstrated uses of your entered keywords to help you recognize keywords or phrases with less competition. 

Key features include – 

  • You’ll get a complete SEO report associated with competitors’ keyword rankings. 
  • You can get organic keywords from your competitors’ website. 
  • You’ll also find the most impactful backlinks of your ranking pages.  

Soovle 

Soovle is a long-time popular free keyword research tool for small and medium business owners as well as marketers. It provides instant results and is very user-friendly in nature. 

Soovle is a fantastic tool for not only disclosing keywords relevant to Google but also many other search engines such as Bing, Microsoft, Amazon, and more. 

It’s a great idea to use this free tool for performing extraordinary keyword research and figuring out the perfect winning keywords you need to drive huge traffic to your website or blog. It’s also useful for finding out the long-tail keywords to dominate the search results.

Key features include – 

  • You can look for keywords from multiple search engines at a time. 
  • You’ll have a custom search option. 
  • You’ll also get keyword suggestions from the tool.  

YouTube Autocomplete 

YouTube autocomplete is a great keyword research tool for people who want to research for free of cost. You’ll need to know the necessary tricks and tactics to perform the best. 

You may spy on your competitor’s YouTube channel and gain some useful insights or related topics and keywords that may perform well with your target market. 

To start with this, first, navigate your competitor’s channel main page and open the videos option. Then click on sort by and then select the “most popular” option from the dropdown. 

Then you can easily see which videos are performing very well and experiment with each video for keywords in the title, video description, etc. You should also check out the comments section to find out the keyword phrases people are discussing or eager to learn. 

Key features include – 

  • YouTube autocomplete isn’t only useful for the YouTube platform but also for google search results. 
  • You can figure out your audiences’ needs and requirements. 
  • Apart from keyword phrases, it gives you complete title ideas for your content. 

Final Words 

Keyword research is half of the entire internet marketing game. Nothing is as important as keyword research in the whole digital marketing scenario. It will make or break your entire marketing campaign. 

However, you shouldn’t always depend on free keyword research tools. Paid tools provide a lot more necessary information that free tools always don’t. At the starting level of your online business, it’s ok to use free tools, but when you’re making some profits, it’s really worth investing in paid tools that can help you grow faster.

If you want to learn keyword research in an in-depth manner, you can consider enrolling in our digital marketing course. For more help, don’t hesitate to contact us. 

Debajyoti Banerjee is the Founder, Director & CEO of Seven Boats - A leading digital marketing agency & digital marketing training institute in India since 2011. He is a Google & LinkedIn Certified Digital Marketer & Trainer, Brand Strategist, Consultant & Entrepreneur. Debajyoti has 17+ years of domain expertise & successful track records in Digital Marketing & emerging technologies. Learn more Schedule an appointment with Debajyoti Banerjee

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2 Comments

  1. kavita verma

    I knew only a few free search tools before today, but after reading this article of yours, I came to know about many free tools which are very useful. thank you so much.

    Reply
  2. Soham Dasgupta

    This was very informative,Thank you for the info sir!

    Reply

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