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In our last post, we discussed about what is content curation and its categories. Now we would discuss why you need to curate content. A content curation helps you pull videos, images, presentations, tweets, blog posts and other web content into a bundle which you can then easily embed and share on the web. Now if [...]
Content Curation Content Curation, in simple terms, is to discover, gather and present web content based on their specific subject matter. The concept is age old – we are prone to collect and catalogue the best of human inventions and have looked at those as the right sources of knowledge to solve our needs. Content [...]
In our previous post, we discussed why it is essential to “Get rid of Boring Blog Content.” But it is more important to know how to do it. Your first step to write interesting blog content is to know your audience. This will help you to understand what interests your readers. In fact, selecting a [...]
Blogs are in hype; especially after the launch of Google Panda updates, marketers are using blogs to provide the free flow of fresh and unique content on a regular basis. In fact, blog content marketing has been an optimal strategy for many websites for building their long-term success. Rather than enhancing results from third-party sources, [...]
Your visitors are visiting your site either for information (read solution) or for entertainment. Thus, it is essential to have interesting and quality content to attract more readers to your site, as for online marketing “Content is the King”. Even the search engine giant Google value fresh and unique content more than anything. But before [...]
Many believe (read wrongly believe) that writing for web is much different from writing for print. Generally, the rules applicable to make a good content for print are also valid for writing web content. Apart from the keyword density and a few other technical details, which indeed play an important role for web content, I [...]
Content marketing, especially in India, is still in its infancy. We are mostly stuck with content syndication, bookmarking, RSS and social media. Though they too are important, you need something more to gain your readers’ favor. 2012 is likely to see some new trends in content marketing. For example, content curation will be a hot [...]
How to Build a Strategic Content Framework for Website Success – Part 2 We have already discussed the importance of fresh and quality content and understanding the difference between main content pages and regular content page for building strategic content framework in our previous post. Now it’s time to recognize what your visitors want i.e. study [...]
In today’s competitive market it is really tough to survive for a site, unless they have something unique and interesting to offer. And yes we are talking about content. SEO is important, but it is a strategic content that can make your business stand apart. After all it is the content that forces people to [...]
If your website isn’t using article marketing strategies to drive more traffic towards it and increase its search engine rankings then you are missing out. If done correctly an article marketing campaign is a great way to get listed in the top ten results of major search engines like Google. You can also use articles [...]
Every marketer will tell you that social media is essential for customer acquisition and brand awareness. However, no one can give you the exact roadmap to convert the random Twitter and Facebook users into your real-life customers. It is not even possible; different businesses have to address … [Read More...]
