The burgeoning population of India makes it a larger market of consumers every single day. It comes across as little surprise that the ecommerce sector of India is the fastest growing in the world. In the period between 2013 and 2017, the ecommerce sector in this country has grown by a staggering 53%. These are […]
Instagram Attaches Alt Texts to Images
This will come across as music to digital marketers who rely on Instagram for marketing and promotion of their brand. With a new addition of feature, you will now be able to attach alt texts to images. For those who are not familiar with the benefit of alt texts, you should approach this from the […]
Business Messaging Now Possible on Google Maps
Last year, Google had rolled out a feature which allowed users of Google My Business (GMB) to send text messages to businesses. With its success and ease of doing business due to this new messaging feature, Google has decided to extend that to Google Maps. Of course, there is a bit of an addition. While […]
What’s Growing Faster than Facebook, Instagram, Snapchat?
The question is intimidating, isn’t it? After all, the Big Three of the social media world, Facebook, Instagram and Snapchat, have billions of followers all over the globe. Moreover, almost every internet user in the world is at least on one of the Big Three, if not all of them! It’s quite a challenge to […]
Role of Digital Marketing in 2020: Some Predictions
There is ample evidence to suggest that more than 50 million devices will be connected to the internet by the year 2020. I’m talking about global figures here. With this proliferation of online growth, the opportunities for digital marketing will grow exponentially, as is quite obvious. Brands are already picking up trends in advertising and […]
