We still have doubts that whether YouTube can do good to our website or not! Well it does generate traffic towards your website despite of its disadvantages which I will mention later. So it is definitely worth giving a try uploading videos on youtube for traffic as YouTube is the 2nd largest search engine after Google. And it is definitely not surprising because we ourselves know how many times we visit YouTube in a day and that serves the answer of why YouTube is the second largest search engine. And not only company even individuals can generate traffic by uploading videos and as a starter you can even upload videos shot by mobile camera but I will not advise that for medium /big companies though because it will simply not create the impression on the viewers. And the best part is you can make money out of it even if you are uploading videos as individual for fun purposes. How? I will explain now.
All you have to do is become a partner of YouTube. And yes for that you do require a minimum eligibility and that is you need to have 100 of subscribers of your YouTube channel and thousands of views and then you can apply for being a partner. And the income you generate will totally depend on your subscriber base and YouTube channel view. So if both the factors mentioned are good then you can expect good income. One example of success story will be the video of “Charlie bit my finger” which generated more than $200,000 from YouTube. Isn’t that amazing? Well yes it is.
And apart from that the other ways of generating traffic to your websites are a good quality video as they do make an impact on the viewers because no one will love to see something which is not eye soothing so try and put atleast 320 x 240 pixel resolution video at 512 kbps and also choose the category of your video rightly. And don’t forget to place the name of your website on the video if promoting website and make sure the keywords are relevant to what you are uploading. And the last part is whatever the kind of video you upload irrespective of your website promotion or just video promotion please share it with your friends, family , acquaintances and even competitors online on social media or by mail and offline so that that you can get more and more views.
So as we know it is all good about YouTube but we do miss on some factors which are very basic and should be kept in mind before you upload any video be it for any purpose. First you give away rights of your videos when you upload them not just to YouTube but also to people who are using YouTube and anything can be done with the videos because they are not secured and can be downloaded by anybody. Secondly it is YouTube which is making the most of money from your video not you but yes if you can ignore that fact thinking that it gave you the platform to showcase you video then it is all fine. And third factor is for brands who are trying to create impact on big customers and the factor will be some big brands will not find “you approaching YouTube for hosting your video” is grand. (Though this % is small but still such biggies are there who prefer self hosting of videos!!)
And to end with it if you are okay with the above factors mentioned then do go for YouTube as it is indeed profitable.
This is a guest post written by Madhu who is an online marketer and blogger