Webmasters often miss out on some simple tricks to get more links coming into their websites. These tricks are important to tap because they are opportunities that you don’t have to create by investing time and effort. They are already lying there, waiting to be exploited! Go through these link building tricks that you’re missing out on and you’ll know how to make the most of what you’ve got!
- 404 Errors: Nothing is more irritating for an online user when the web page they are looking for pops up a 404 Error. Similarly, nothing is more damaging for your link building strategy than these 404 Error pages putting a stop to the flow of incoming traffic. Check up Google Webmaster Tools for your website and fix the loose ends. Find out which pages are broken links and reactivate those pages.
- Social Profiles: This is another trick that most websites miss out on during their link building strategy. Social media profiles of the company on Twitter, Facebook or LinkedIn are great harvest centers for online traffic. If a social media user checks up your company page on Facebook or Twitter, they must not be thwarted there itself. They must be directed to your company website with the help of a web link placed strategically on the social media profile page.
- Author Bios: Author Bios are precise and short two-liners about the writer of a blog or article that is published online. Whether you’re writing blog posts or articles for SEO purposes or as guest posts, you have to include your website links in them. People reading your blog posts and articles will be interested in checking up your website by clicking on the web links that you provide on the Author Bio.
- Online Press Release: This is the perfect vehicle to get your links out there for people to click on. You’ll be surprised by how many websites miss out on this easy, but effective, trick to link building! An online press release goes out to a wide audience, depending upon whether you use free press release sites or paid ones. No matter which one you choose, you can expect it to go out to a wider spectrum of people. Place your web links in the press release. Use anchor texts as well for readers to click through!