Do you think that many of the SEO tricks that worked for you back in 2010 are not valid in the present day context? You need to rethink your strategy! There some SEO old school tricks that fit it snugly into the scenario of today. Of course, there are some strategy tweaks that you have to make here and there! With those changes in place, you can incorporate these old tricks into a new scheme of things. Here are the top 3 old school SEO tricks that still work and pay rich dividends (But be very careful about doing it blindly, always your link profile must look natural):
- Backlinks from Forums: In the good old days of automated link building and link planting in important forums and discussion boards, you could get away with anything! Anchor texts on rich keywords were the crux of SEO marketing back then. Try that now and you will have a severe penalty slapped on you rightaway by Big Brother Google. Do it differently this time around. Get the forum to offer you an endorsement in the form of backlinks. That will bring you positive SEO traffic to the website.
- Article Directories: Content farming is passé. You cannot do with bulk submissions at the article directories anymore without causing a frown on Google’s face. It does not help anyway. With so many articles on the menu, readers get swamped and you get little payoffs from such submissions. Instead, figure out article directories that have provided you positive traffic. Write quality articles for these directories only. Do not go for mass production. Aim for quality and readability.
- Guest Blogs: Many SEO firms are now awake to the advantages of guest blogging. As a result, they do it in the way that seems most convenient: get a ghost writer to generate a blog post somehow and then plant it on every blog that allows guest post submissions. Most of these firms end up submitting the same blog post across several blogs in the hope that one of these posts will see the light of day: A gross misuse of a very potent SEO tool! Why not write a blog post that is informative and ticks all the boxes of what a reader looks for in a blog post? Such posts will get you better SEO traffic than 10 sub-standard ones. Google has recently penalized MyBlogGuest.com. so be very careful about Guest Blogging. Guest Blogging must not be done for the sake of dofollow links with exact anchor text, rather you must focus on your branding and building your own author reputation.